Ideas come to you every moment, every day, by looking at every brilliantly designed website, an app, a successful venture. They are in the air and you can breathe in and out ideas all the time. Often, we jot down 100 different website/ web product ideas and want to involve our friends, partners, trusted people in it and get it rolling. How much of it do we actually be able to execute?

I’ve seen many people buy different domain names, with coolest, catchy titles and try to build a site around it. Initially, they also start by creating a fancy Facebook landing page along with the website coming soon page but in due course of time, it just stays there and after the domain expires, mostly, after a year, they wish to forget about it and move on to the next BIG GAME CHANGING IDEA.

Ideas generated on evenings over a latte or at meetups may crackle with potential, but take time to consider the reality of the project and define what it will involve. Are you solving any problem? Are you trying to do it because everybody else is? Are you biting off more than you can chew? Will you and your collaborative partner expect payment? Will the project have any commercial merit? What’s the intended use or idea behind it all? Fix these parameters before you agree to take on any work.

Recommended Reading:

• Making Ideas Happen by Scott Belsky, Founder of Behance Network
• Getting Real by Jason Fried, C0-founder of 37Signals

What are your views?

[I bought just one domain to create a Game changing comic website after I was heavily inspired by Matthew Inman but I found out that I was too distracted to pull it off. I don't use the domain anymore and am waiting for it to expire.]